THE CHARACTERS

Ways
we're influenced.

To make influence easier to see, I turned it into a cast of Characters. They aren't personality types or labels for real people. They're forces that show up in all of us, in different situations and relationships. Each one asks a question. Some will feel familiar straight away.

The Host card

YOUR GUIDE

The Host

The Host guides you through. When a Character asks its question, the Host follows with a second, optional one that goes a layer deeper. Curious, never judging, and always your choice whether to answer.

The Human card

PURPLE

The Human

Awareness, choice and agency. You, at the centre of it all.

“Who are you when nobody needs anything from you?”

The Host asks

Is that the version of you most people get to see?

The Shapeshifter card

GREY

The Shapeshifter

Adapting, performing and who we are in different rooms.

“Where in your life do you feel most like you're playing a part?”

The Host asks

What changes in how you talk, dress or act, and why?

The Ghost card

BLACK

The Ghost

The past, old voices and inherited beliefs.

“Is there an old belief you still find yourself following?”

The Host asks

If you heard it for the first time today, would you choose to believe it?

The Angel card

BLUE

The Angel

Guidance, support and the advice we don't always want to hear.

“What's the best advice you've ever been given, and did you take it?”

The Host asks

Is there any advice you've followed that was right for them, but not for you?

The Lover card

PINK

The Lover

Love, attachment and who we're trying to make proud.

“Is there anyone you're still trying to make proud?”

The Host asks

What would change if you already had their approval?

The Frenemy card

YELLOW

The Frenemy

Comparison, rivalry and the need for approval.

“Has anyone's success made you question your own progress?”

The Host asks

Did you want what they had, or did you feel you should be further ahead?

Destiny card

GREEN

Destiny

Ambition, possibility and the lives we haven't chased yet.

“What would you pursue if you stopped asking whether it was realistic?”

The Host asks

Whose voice is the one asking whether it's realistic?

The Devil card

RED

The Devil

Temptation, impulse and self-sabotage.

“When things go well, is there anything you do that makes things harder for yourself?”

The Host asks

What do you get out of it in the moment, and what does it cost you afterwards?

The Enabler card

ORANGE

The Enabler

Comfort, habit and the line between support and staying stuck.

“What do you keep giving yourself permission to put off?”

The Host asks

What makes it easier to keep putting it off?

The Opportunist card

TEAL

The Opportunist

Timing, self-interest and always asking what's in it for you.

“When did you last say yes to something mostly because of what it could do for you?”

The Host asks

Was it the opportunity you wanted, or just the one in front of you?

THE WIDER UNIVERSE

The Characters are going places.

They appear across the whole WE ARE INFLUENCED universe. Explore everything →

IN DEVELOPMENT

INFLUENCED: The Game

A character-led party game about choices and competing influences.

See the game →

COMING SOON

INFLUENCED: The Conversation Deck

Thought-provoking questions in the Characters' colours, for meaningful conversations with friends, partners, family or groups.

Draw a card →

COMING SOON

The WE ARE INFLUENCED Podcast

Conversations about identity, personal stories and transformation.

About the podcast →
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